
Project: Cosmetici Fai Da Te
Services: Visual Identity, Web Design
Year: 2012
Cosmetici Fai Da Te
Cosmetici Fai Da Te (DIY Cosmetics) is a blog about natural beauty recipes that I created in 2008. I created the website on WordPress and then designed a logo and a visual identity based on the use of watercolour. The colour palette is formed by a dark grey matched with a series of bright colours such as yellow, fuchsia, lime green and teal.
The circle is the fil rouge of the visual identity and logo, with the use of the circled watercoloured background of the logo for the creation of the graphics of the blog, such as posts images, categories images and social icons. Images are customized for each post and have a different watercolour background for each category of products.
