Project: limber
Services: UI/UX Design, Visual Design, Web Design
Year: 2019-2020
Revolutionising the limber app
The limber app empowers hospitality gig workers in Bristol, Bath and Cardiff to work in a flexible way, so that they can live their best lives. As Head of Product and Design at limber, I have worked across product design and marketing, overseeing the whole design output of the company – with the ultimate goal to help people rethink the way they work and hire.
Designing for the limber iOS App, the limber Android app and the web app, I have built and maintained a design system and redesigned the User Interface while iterating on the User Experience of the existing features and designing new features. I have also redesigned the website and created a series of digital illustrations to be used in product and marketing.
Speaking of the product, the main features I have worked on while at limber are:
- an improved onboarding flow for workers
- a profile builder for users with multiple skills
- a new dashboard view for workers and improved navigation
- improved notifications settings
- a new verification flow
- a points scheme to earn equity
- a new feature to create and send contracts and invoices to hirers
- improved UX for the hirer app
Software used: Sketch, Balsamiq, Invision, Adobe Creative Suite, WordPress, GitHub
The New limber Dashboard
The UX/UI Process
While previously users would land on a job marketplace screen, the goals of adding a new landing dashboard to the app were to show the current status at a glance and support key actions in order for users to be quick, proactive and efficient.
The User Research
To start the process, I sent research surveys to 100 active users in order to determine the functionalities they needed for a better user experience: an overview of their upcoming jobs and their applications and a series of quick tools to complete actions faster.
The User Research
After the initial finding and some research, I sketched a new dashboard and tested it with the users who participated in the survey – that allowed us to iterate on the initial sketches so I could then proceed to the UI design. I added a few delightful nuggets, such as greeting the user by name and showing the weather in the selected location.
Software used: Usability Hub + Sketch + Zeplin
Digital Illustrations for limber
Illustration for the verification flow
Illustration for a invite a friend
Illustration for the waiting period while the verification process is going on
Illustration for the payment screens